Darling Studio

Say Yes to Hoboken

Christine Castro — Thu, 12 Jan 2012 18:24:51 +0000

Say Yes to Hoboken

I’ve been following Liz Stanley’s adventures in style and crafts for a while now, so I was giddy when she asked me to help rebrand and redesign her blog. Her new logo is crisp and modern, and the redesigned blog is colorful and fresh. Plus, there’s a lot of room for her lovely photos to shine. The blog, formerly on Blogspot, now lives on WordPress and features nesting comments, comprehensive archives, and plenty of space for features and ads. visit this site

Little Vida

Christine Castro — Wed, 14 Dec 2011 23:30:09 +0000

Little Vida

Little Vida is a new online children’s boutique that is serious about fashion. Vida means “Life.” It’s also the name of owner Yazmin Flores’s daughter, so I created an identity that was equal parts sweet and lively. I paired a whimsical script with hand-drawn illustrations for the winning logo. The color palette is navy with a punch of orange—classic with a twist. And to complete the identity, I designed a vine and leaf pattern that can be used on all the collateral. In addition to the logo, I designed business cards, stickers and a promotional postcard.

Vigilante Paper

Christine Castro — Mon, 12 Dec 2011 18:38:45 +0000

Vigilante Paper

Vigilante Paper is a different kind of stationery company. It offers delightful wedding stationery that is both customizable and affordable. And my favorite part? Every single detail, including the type, is hand-drawn. I provided art direction in the conception of the brand’s identity, from the logo to the colors to the lettering. Founder and illustrator Olivia Joffrey brought it all to life with her charming illustrations and handwriting. The e-commerce website that I also designed is launching soon, but you get a sneak peek here in the meantime. visit this site

You Are My Fave

Christine Castro — Sat, 10 Dec 2011 01:20:39 +0000

You Are My Fave

I was familiar with Melanie Blodgett’s work through her blog, so I was thrilled when she asked me to design a new colorful and whimsical site for her business, You Are My Fave. I drew each illustration in ink, then scanned and colored them digitally. I designed the website interior pages as simple as possible so that the photos of Melanie’s gorgeous and festive events have room to shine. visit this site

Parchment Post

Christine Castro — Fri, 09 Dec 2011 00:57:22 +0000

Parchment Post

As a lover of all things paper, working with Parchment Post to create a new brand identity and website was a match made in heaven. The clean typography mixed with the vintage airmail details equaled a fun and modern brand. visit this site

Tamara’s Treats

Christine Castro — Fri, 25 Nov 2011 01:02:22 +0000

Tamara’s Treats

I was tickled pink when Tamara’s Treats came to me in search of a new online shoppe to sell their custom sweets. Not only am I a big fan of chocolate, but I was also a fan of their sweet vision. The e-commerce site features an easy step-by-step process to customize and order your treat. visit this site

Bundle

Christine Castro — Thu, 24 Nov 2011 00:48:16 +0000

Bundle

I redesigned the website for an NYC-based children’s boutique. Bundle had an existing, and adorable, identity featuring a yellow-and-lavender color palette, and I ran with it. The e-commerce site was built by my friends at MyCommerce is packed with powerful features. visit this site

Christine Mason Miller

Christine Castro — Wed, 23 Nov 2011 01:07:39 +0000

Christine Mason Miller

I transformed some of the artist and writer’s trademark layered textures and vintage details into a beautiful, and powerful, new website. It houses her blog, portfolio, resumé, information about her books and projects and calendar of events—all that she can update herself. visit this site

Modern Kids Co.

Christine Castro — Mon, 21 Nov 2011 01:16:17 +0000

Modern Kids Co.

San Francisco-based photographer Sarah Wert wanted a fresh first impression, so I designed a fun and modern landing page featuring a make believe gallery wall for her. visit this site

Kelly Rae Roberts

Christine Castro — Sun, 20 Nov 2011 16:17:37 +0000

Kelly Rae Roberts

Artist and author Kelly Rae Roberts wanted a website redesign that would house her bursting portfolio, online shop selling her gorgeous wares, popular blog and more, all reflecting her color and heart. Using WordPress, Kelly Rae is able to manage her portfolio, shop, and blog’s content by herself. I also designed a logo for use on Kelly Rae’s ever growing product line. The logo features my hand-drawn type on top of her artwork. visit the site